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How Beaulieu reduced wasted time and increased information relevance
Beaulieu International Group is a renowned international group headquartered in Belgium. This industrial group enjoys a strong market position thanks to its production of raw materials and semi-finished products, as well as its wide range of perfectly finished floor coverings.
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Optimizing market and competitive intelligence at Beaulieu
Beaulieu works with Cikisi on outsourced monitoring, which enables them to obtain information via newsletters. The company's old monitoring tool was not very relevant, and the watchers were wasting a lot of time every day collecting data that was not very rich.
Provide quality information to superiors
Thanks to Cikisi, dedicated information is delivered directly to the various people/departments within the company, so that they can make the most of it. With Cikisi's outsourced monitoring, weekly newsletters are sent to the various readers to keep them abreast of new elements that are impacting or will impact the market. Now, Beaulieu follows more sources than ever and distributes newsletters that are both enjoyable to read and relevant.
Why Cikisi and not someone else?
Thanks to Cikisi's market intelligence, Beaulieu has optimized its competitive intelligence. Internal staff stop wasting time and entrust this task to professionals who know the market. As a result, the information gathered is much broader, more relevant and exhaustive. As a result, the company can make better decisions in complete confidence.
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Make sure you stay informed about market needs and trends and always
stay one step ahead of the competition.
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